Advertising to Students – The Complete Guide

For years, advertisers across the globe have targeted students as part of their various marketing campaigns. This demographic is becoming increasingly popular with every passing year too, particularly as those currently turning 18 are now part of the lucrative Millennial demographic. Make no mistake; the world’s two billion Millennials are now coming of age, with […]

Billboard Advertising for Universities – Top Tips

In many ways, universities in the UK face a number of difficult challenges in the current economic climate. Not only has the number of students fallen in recent times, but rising tuition fees have also deterred potential graduates and encouraged them to pursue an alternative course. With fewer students to target, leading universities throughout the […]